Cognate's Trademark Blog

Tesla’s Trademark Problems In China Are Hardly Electrifying News

A Chinese entrepreneur named Zhan Baosheng registered the “Tesla” trademark in China. Then he waited. Once Tesla started selling its cars there, Zhan sued Tesla for almost $4 million dollars, plus the right to stop their trademark use. These types of practices highlight key differences in trademark rights and ownership which exist between most English … Read more

Upon Further Review: Don’t Throw Out Your Redskins Jersey Just Yet

Wow, there is a lot of information out there about the “Redskins” case. A lot of misinformation, that is. From the first crawl I saw last night on Wednesday Night Baseball — ESPN’s Bottom Line, to Google alerts, wire services, leading newspapers and websites — most of the stories got one thing right: the Trademark Office ordered cancellation … Read more

5 Things the Trademark Office Could Not Do With the Redskins Case

  By now, everyone has read that the Trademark Office issued its long-awaited decision, ruling that the word “Redskins” was disparaging to a substantial composite of Native Americans, and as a result, ordering six of their trademark registrations to be cancelled. This is a very lengthy and serious 99 page analysis. But most importantly, Congress … Read more

Not A Lot Of Juice In This Supreme Court POM/Coca-Cola Decision

  Today, the Supreme Court has ruled that Coca-Cola’s Minute Maid subsidiary is not permitted to use FDA regulations to shield it from a lawsuit by the makers of POM for unfair competition. While Supreme Court decisions are always newsworthy, this decision is not settling some juicy debate within false-advertising and trademark law. Coca-Cola tried to … Read more

How Will Taylor Swift’s Empire Strike Back In The Lucky 13 Lawsuit

  Some of the hub-bub may have died down about Taylor Swift and the trademark infringement lawsuit regarding “Lucky 13.” What really to make of it? Swift’s time to answer is fast approaching, but nothing is yet on file with the United States District Court in Southern California. Taylor “Swift’s Business Empire” (that is the Plaintiff’s wording) is defined … Read more