Cognate's Trademark Blog

Article: Global Legal Post – AI to revolutionise trademark prosecution by 2023

This Global Legal Post ¬†article says that Artificial Intelligence (AI) will revolutionize trademark prosecution and enforcement by 2023, according to the latest research. Here’s the introduction to their piece… Surveying over 200 brand owners from a wide range of industries, a research report from Hogan Lovells ‘Brand Benchmarking 2018’ revealed that 93% of businesses feel … Read more

Article: Why the legal sector should be investing in blockchain technology

ITProPortal reports… “The blockchain technology that powers and documents every Bitcoin transaction has gone fairly unnoticed. Until now.” Of course, anybody who reads our blog or has been looking at the legal sector and blockchain will already know all of this. What interests us, here at Cognate, is that articles like this were not to … Read more

White & Case Publish Article On Lexology Giving A Very Detailed Account of the Development of VC&B

For those of us not in the know, the acronym stands for Virtual currency and blockchain (VC&B). White & Case write that this technology is now becoming an important component of the global financial system and although VC&B were initially founded on a non-governmental philosophy, the technology is steadily gaining legitimacy. Here’s the article in … Read more

Cognate, “They are taking a forward-looking approach to streamlining the trademark process, and hopefully one day uprooting an archaic government system “

Cognate founder Bennett Collen was interviewed, earlier in the month, by Game Theory Group and our blockchain trademark service profiled. Here, for those of you who’d like to learn more about us, is the profile and interview in full. If you’d like to read it at source, here is the URL. https://www.gametheorygroup.co/the-blockchain-brief/2018/2/7/exclusive-interview-with-cognate-founder-trademarks-made-simple-on-the-blockchain   Cognate Founder: … Read more

The Dutch Govt Explore The Opportunities of Blockchain

First must read article of 2018. Just before Christmas we mention that the Dutch government were working with a partner in the Netherlands to look at opportunities in the law. The following article published in OpenGov Asia highlights how the Dutch are exploring the technology across the board from tax to digital identity. They write. … Read more

Article: Canada – Why it’s important to differentiate between a trademark and a registered trademark

One protects your business well outside just the commercial area of its operations. It is difficult to overstate the importance of a trademark to a business in Canada   As the means by which the general public identifies goods and services, a trademark is an extremely valuable asset, and the protection of it is of … Read more