Cognate's Trademark Blog

Bird & Bird China Office Publish Article ” Brand Protection in the Global Marketplace”

Both useful and interesting to read from a Chinese professional perspective.. The article was published via Lexology   In 1873, Jules Verne famously wrote of circumnavigating the world “in 80 days”. Today, a brand goes around the world with the click of a mouse. Globalisation has brought exciting opportunities for businesses expanding into overseas markets, … Read more